Reasons Why Feedburner Count Shows Zero

The FeedCount chicklet by feedburner and their main site is
showing and displaying zero subscriber count for all registered users since 19th
September 2012. According to Feedburner Status Blog, the maintenance team is encountering
some serious problems with their stats production pipeline. Due to which the
Feedcount has gone zero instead of showing the correct number for current RSS
FEED readers and Email subscribers. The problem exists even when you log into
your account and check the Feed Stats Dashboard. The dashboard shows zero "0" subscribers with zero reachability. The chart below shows a
deep drop in our Feedcount from over 11.5K Readers to Zero, which is surely
weird. However the Feed Clicks and Views data function just fine.

This is what they quoted:

Friday, September 21, 2012


Issue: We have been encountering difficulties with our stats
production pipeline for data representing Sept 19th and 20th, 2012. We are currently working to resolve the
issue.

The good news is that the developers at Google at least informed us on 21st
September about this Bug in count but the bad news is that, around 4 days have
passed but still no progress update from them.


The same problem occurred back in the year 2011 in March 13th and it took
them around 6 days to resolve this issue:

Thursday, March 17, 2011


Issue: We have been encountering difficulties with our stats
production pipeline for data representing March 13th and 16th, 2011. We are
currently working to resolve the issue.
Update (8:00am PST 19-Mar): Stats
production issues have been resolved and both of the missing days
restored.

What should you do?

Well do not panic and do not worry about loosing your hard earned loyal Subscription list. For some reasons such technical
errors are obvious for a large database such as Feedburner. It wont take longer
than 26th September for the error to be resolved hopefully.


In order to avoid leaving a negative impression on new visitors, I would
advise that you temporarily remove the FeedCount widget and restore it once the
issue is resolved. This will not discourage unique visitors from following you
on social networking sites. Visitors today mostly judge a blog's reputation by
its readership so its better to remove it than displaying a zero count.

Is Feedburner Loosing its credibility?

Well such issues could be a little disappointing for people who market their
business online and in local seminars and workshops. I had a presentation
recently in front of 160 students and it felt pretty wired when they
misunderstood our readership as ZERO. I am having another presentation this week
on 29th September at Greenwich University on the topic "Make Money Online - From your living Room" and I
just hope the problem is resolved soon because it looks unprofessional to give
justifications to let people believe that the Zero count is actually a
technical error and not a correct measure of blog's readership.


But we are still thankful for their free service which has been serving
millions of users for the past few years. Though premium FEED services sound
much productive but so far we would stick with Feedburner unless we start ebook Selling campaigns.

Was that helpful?

I hope this info may prove helpful for many of our readers who were worried
about losing their loyal readers. For those who are still confused you are most
welcomed to ask any related question.

• Read: Force Visitors To Subscribe

Thank you for being a wonderful audience always. Peace be on all of us
brothers. :)